Our Founders Dan Beaudoin, Fred Fry, and Mike Beaudoin immersed in their work

The DMF Family

Here at DMF Bait Co, we firmly believe that the key to our success has been our luck in luring talented individuals to be a part of our family. Over the years, we’ve managed to reel in more than our fair share of keepers.

Owner CEO Dan Beaudoin

Son of cofounder, Dan Beaudoin, Dan Jr has done nearly every job in the company…even the unpleasant ones. He studied Production Operation Management at THEE Central Michigan University, with responsibilities including customer relations, forecasting, sales analysis, planning, product development, and much more. Happily married, Dan is a father of four, and enjoys spending time with his family, hunting, fishing, boating and for some unknown reason, Detroit Lions football games.

Owner CFO Chris Fry

The son of original co-founder Fred Fry, Chris started working at DMF Bait part time in 1993. Chris became full time after he graduated from Michigan State University in 2001 with a degree in general business. Chris is the main nightcrawler buyer along with accounts payable and insurance liaison. Chris is happily married with two boys and a girl. Chris enjoys activities such as paddle boarding, boating, fishing, softball, attending sporting events such as watching the best football team in the state play (Michigan State), and traveling to northern Michigan.

Secretary Nolan Smith

Nolan has been working his summers at DMF Bait since age 14. After graduating from Central Michigan University, Nolan immediately began his career with DMF Bait. His responsibilities have grown into forecasting and purchasing all packing and shop materials. He monitors the day to day operations as well as dictating when and how to ship customer orders. Nolan has also been given the role of sales rep and travels for customer shows February through April. When he is not at work he enjoys spending time with his wife and 2 children.

Retired President Mary Smith

Sister of original cofounders Dan and Mike Beaudoin, Mary has been an integral part of DMF’s success during her long tenure with the company. Her oldest son, Nolan, is also a valued member of DMF’s staff. Mary’s hobbies include boating, travel, exercising, and spending time with family and friends.

Sales Manager Eric Smith

Eric joined DMF in the fall of 2008 after spending 28 years in the auto industry. He brings a seasoned passion for sales and marketing to the DMF team and is focused on the continued growth of the company. Eric’s hobbies include boating, golf, snow skiing, and fishing (obviously).

Plant Manager Frank Peppers

When Frank joined DMF in 1990, he never realized his high school summer job would turn into his career. After putting himself through college working summers at DMF, Frank joined DMF full-time in 1996 with a degree from the University of Michigan-Dearborn. When he is not playing with the worms, Frank enjoys spending time with his wife and 3 daughters, either outdoors, on the soccer field, or traveling.

H.R. Specialist Caitlin Gilroy

Caitlin started at DMF in 2007 and is in charge of hiring and managing its rapidly expanding workforce. She enjoys adding great people to DMFs fun-loving environment. Caitlin graduated from Oakland University with a bachelor’s degree in human resource development and a minor in employment systems and standards. She loves music and heading up to northern Michigan in the summer.

Corporate Controller Brian Scheuring, CPA

Brian spent 14 years at a middle market accounting firm (five as partner) before bringing his finance and accounting expertise to DMF in 2011. He is a certified public accountant as well as a certified fraud examiner. He holds a Business Administration degree from Central Michigan University.

IT Support Adam Grudzien

Adam has been tech savvy since his days at Michigan State University. With DMF since 2003, he can usually be found buried in the DMF Bait server room, solving problems. Adam is married with four children, including a set of triplets, and is also a licensed builder, “mainly for the discount at The Home Depot.”

Office Manager & Customer Service Sherrie Houston

Sherrie joined the DMF Family in September of 2014 after 13 years with the local credit union. She has been focused on the distribution market and has been instrumental in our fastest growing business segment – the convenience and grocery store market. Mother of two to caring and wonderful daughters. Sherrie loves music, friendships, and hobbies include: dabbling in scrapbooking & card making.

Accounts Receivable & Customer Service Sara Hildebrand

After starting at DMF Bait as a seasonal employee in 2011, Sara soon became a full-time employee in January of 2012. After joining DMF, Sara has enjoyed the challenge of sorting out customer related billing questions and concerns. Sara is a big fan of anime, board games, and crossword puzzles. Sara is married to Kyle and they wish to start a family soon.

Customer Service Denise Williams

Denise joined DMF in the spring of 2017. She brings many years of office experience to her customer service representative position. Denise enjoys golfing, travel, and fishing with her husband. She also has a real soft spot for animals, especially her dog, “Ralphie.”

Our Story

In 1977, twin brothers Dan and Mike Beaudoin along with lifelong friend Fred Fry, started DMF Bait Company. By 1994, DMF Bait had become the world’s largest wholesale bait dealer.

Our Story

Our Partners

Here at DMF Bait Co, we pride ourselves on our eco-conscious commitment to help keep the sport of fishing sustainable for future generations. That means partnering with companies that care as much about responsible fishing as we do.

Our Partners

Find DMF Baits at These Major Retailers

or search for a bait store near you.

Store Locator